There I was, walking down the stairs of the San Diego Arts Institute followed by my echoing steps. There were only five people in the room, one of them was Ginger Shulick Porcella (director and curator at SDAI), and she was the one giving the workshop. It was no surprise that we were so few, after all writing Artists Statements is one of the most dreaded and feared subjects for most artists, and we were about to spend two hours doing just that.
To my surprise, the two hours went fast thanks to Ginger’s ability to keep the subject simple, engaging and interactive. I didn’t leave with my statement done, but now I have a better path to follow.
So here are some basics to get things flowing.
KEEP IT SHORT, 250 words or less will do.
KEEP IT SIMPLE, use everyday language.
STICK TO ONE PRONOUN, first or third person are both good to use, but stick to one.
You might want to rant and rave and give a lecture about your work because you poured your heart and soul into it, but, long and complex might end up not being read at all.
I’m sure you are already bored out of your mind just thinking about finally finishing that artist statement. But wait, here’s the best part and my favorite take on the workshop:
HAVE SOMEBODY ELSE WRITE IT FOR YOU
Yes, that was the main piece of advice Ginger gave. Relieving right?
Now, call that friend that’s so good with words, buy her/him a coffee and tell them all about your work.
Hope this helped!